LAP unveils new RadCalc website with a fresh look and feel
RadCalc introduces their new web presence. Fast, easy, accurate and simply precise grow together.
RadCalc’s incorporation into the LAP group takes a next step. With the integration of the brand into the LAP corporate design the path towards international growth is clearly set. While the product itself is delivering ongoing innovations, it was time for the appearance to change. With its new website RadCalc addresses a broad base of customers and highlights it’s benefits in a clear way - leaning on the LAP claim “Simply precise”. It not only gives users an overview of the product, making its functionalities and application comprehensible, but also serves as the entrance point for customers to their support platform. If further one on one support is needed or there is a need to see the software live, the sales & technical support team will take care of users and their needs. Furthermore, we have compiled rich content for users originated from the academic knowledge base and more than 20 years of RadCalc in clinical use.
An additional change existing customers will experience is speed. With that an optimized user experience is granted. “With the new website we can we bring the best of each brand together: a design that’s simply precise with fast loading times, an easy handling of the site and accurate information”, says Ralf Müller-Polyzou, Head of Business Unit Marketing, LAP GmbH Laser Applikationen.